Fundamentals of Subscription Economy
The subscription economy changes how we sell and buy services. Subscription economy is transforming businesses from one time purchases towards monthly payments and continuous value creation. Were not buying any more albums. Instead we pay a monthly subscription to services like Spotify or Apple Music. The same goes with movies (Netflix, Viaplay, AppleTV+, HBO, etc.).
You’re in the right place if you’re interested in understanding more about the subscription economy and Software-as-a-Service (SaaS) delivery model.
Tietojenkäsittely
Aikataulutettu verkko-opiskelu
Toteutusaika: 13.01.2025 - 26.05.2025
76 paikkaa jäljellä
Ilmoittautumisaika: 28.11.2024 - 11.05.2025
Tutkinto, johon opinto kuuluu Laureassa: Complementary competence, bachelor's studies in English (CCN2), Information and Communication Technologies (ICT), Laurea täydentävä osaaminen, amk-tutkinto (TON2), Tietojenkäsittely ja tietoliikenne (ICT)
Koulutuksen laajuus: 2 opintopistettä
Pääasiallinen opetuskieli: englanti
Koulutuksen taso: AMK
Sijainti: Laurea Verkkokampus
Ilmoittautumistilanne: 24 / 100
Tietoa koulutuksesta
Study Unit consist of four modules:
– Introduction to Subscription Economy & SaaS – Fundamentals of SaaS Companies – Marketing & Sales – Metrics
In addition you’ll go through how to complete the study unit during the orientation module and you’ll have the possibility to give feedback after the study unit.
You will learn to:
- explain what is Subscription economy and Software as a Service delivery model
- explain the implications of subscription economy in everyday life
- identify the role of metrics in a value creation process
- identify new business opportunities enabled by subscription economy
- apply an understanding of digital marketing to build growth
Anyone interested understanding more about the subscription economy and Software-as-a-Service (SaaS)
Virtual self-pace studies. Bi-weekly individual assignments and online discussions.
A weekly detailed schedule will be released in the beginning of the course.
According to the degree regulations (section 18) “students must be active in the study unit or notify their teacher in charge if they cannot attend. If they fail to notify the teacher of their absence in the first contact session, their enrollment will be rejected.
– Study unit lasts for 10 weeks – 2cr / 52 hours
All the material and links can be found from Canvas workspace.
“The evaluation of competence is based on the descriptions of objectives in the curricula, and the level of competence is assessed according to the evaluation criteria listed in the implementation plan for the studies.” (Laurea degree regulations).
The study unit is graded with Aproved / Failed
Student needs to complete all the study unit modules to pass the study unit – Module learning material – Module discussions – Module quizzes – Additional tasks & material
Arviointiasteikko: Hyväksytty/Hylätty
The subscription economy changes how we sell and buy services. Subscription economy is transforming businesses from one time purchases towards monthly payments and continuous value creation. Were not buying any more albums. Instead we pay a monthly subscription to services like Spotify or Apple Music. The same goes with movies (Netflix, Viaplay, AppleTV+, HBO, etc.).
You’re in the right place if you’re interested in understanding more about the subscription economy and Software-as-a-Service (SaaS) delivery model.
Please familiarize yourself with the cancellation process and cancellation terms.
